Friday 22 December 2017

What is Net Neutrality ?

What is Net Neutrality ?

How would it effect you ?

I expect you have heard about net neutrality in the news in the last couple of weeks. Have you ever wondered what it was ?
Rather than try and explain it to you myself I found this great little video from the NYTimes website.

It explains it easier than I would so I thought I would share it with you.

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Monday 20 November 2017

SEO Bournemouth | #1 SEO Service Bournemouth

SEO Bournemouth | #1 SEO Service Bournemouth

seo bournemouth

 

Are you a business owner in or around the Bournemouth area ? Then our SEO Bournemouth service is for you. With so many businesses having websites it takes more of an effort to get yourself seen when people search for your service or product. This is where we can help you, time after time we have helped businesses show up on the first page of the Google search engine. 

Do you need our help ? Open up a new browser tab or page and search for the product or service that you provide for your area. As an example “dentist in bournemouth”. I can tell you now that 1300 people are searching for “dentist in bournemouth” per month in November 2017. If you own a dental practice and are not showing on page one there is around 1300 customers you are missing out on per month!! So if your service or product is not on page one of the search in your area, you need our help.

So maybe you would like to show up for not just in Bournemouth but in the surrounding areas too, Poole, Christchurch, Sandford or Wareham then we can help with that too.

 

seo bournemouth

SEO Bournemouth

How often do you go to page 2 or 3 ?

As another example you would like to send someone some flowers but you are not sure of the nearest or best local florist… You pick up your phone, tablet or open a browser on your computer and search “florist bournemouth”. There are 1000 searches per month for that search term so if you have a florist in Bournemouth you really need to be on page one of the search engine. How often do you go to the second or third page to select a service or product ? Never! 

 

 

 

A Quick Tip

SEO is not a one-time thing, so you always need to work maintenance on your blog or website. Check constantly for broken links, images that won’t load, and videos that have been removed from the host source and other broken paths on your pages. Search engines penalise sites that display broken links, so stay diligent here.

 

What do you need to do next ?

You can email us at Combe Wood Computers and arrange a chat either via the phone, skype or even in person and we can get the ball rolling for your Bournemouth based business. A survey has recently shown that 85% of consumers now use the internet to find local businesses so do yourself a favour and get in touch with us today and we will help you be seen.

Related services you may be interested in:

Small Business Video Marketing

Web Design and SEO

How To Do Your Own SEO

seo bournemouth

                       SEO Services Bournemouth Dorset

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Wednesday 1 November 2017

How to do SEO yourself | Do your own search engine optimisation

How to do SEO yourself and do your own search engine optimisation ?

 

How to do SEO yourselfOptimising your site is one of the tasks that you have to do well if you want your website to survive. There are hundreds of thousands of websites online and how can you expect to compete with all of them? Think of a room filled with people. You need to make sure that the first person who walks in the door will notice you. How do you expect to do that?

For your website, the answer to that is optimisation. To be more specific, you need to learn all about Search Engine Optimisation or SEO for short. Start off by reading our little guide on how to do SEO yourself.

 

What does it mean to optimise your site?

Basically, an optimised website means it has all the qualities that will help users find it easily through search engines. When someone wants to get information, they go to popular search engines like Google. They will then type a couple of words that describe the information they need. This is what we usually refer to as keywords. The search engine will go through all the websites that are related to these keywords or has the information related to them. Once they have tagged all the websites, it will appear as a list that users can choose from. All of this happens in a matter of seconds.

If this was a contest, the websites that appear on top is the winner. This will not guarantee that the user will click on the site but it increases the chances that they will.

That means the key to optimising your site is understanding what it takes to get to the top of the search engine list. For that to happen, you need to know how the search engine will view you as the most relevant of the hundreds of thousands of websites online.

 

What do you need to optimise your site?

So what do you need to know and get on your way to learning how to do SEO yourself?

For starters, your website should allow the “spiders” to crawl on your site to search for the keywords that will tell them that you are a relevant site. Having a site map will also help.

If the site allows search engines to crawl on your site, these are the essentials that will make it SEO friendly.

Content and Keywords

This is the most important thing that you need to work on. The search engine should see that you have the relevant

How to do SEO yourself

How to do SEO yourself

information that the user is looking for. But how will they know? This is where the keywords will play a role. You need to choose the best keyword that will best describe an article. For instance, you wrote a how-to article about roasting chicken. Your keywords could be “how to roast a chicken” or “roast chicken recipes”. If someone types “how to roast a chicken” your

website will be among the websites that will be shown. Take note that this content is not just about the articles. It also includes the heading, title, subheadings, image alt tags, and the overall theme of the site. It all has to stay true to the keyword or phrase of the website. Of course, your content is just one part. There are other areas that the search engines will be looking at.

Authority

The content of your website should be linked to authoritative sites. To do this, you need to write articles that cite statistics, data, or any information that comes from an authority website. For instance, if your site is all about giving financial advice, linking to the more popular websites or prominent news authority sites should help you rank higher in search engines.

User experience

How to do SEO yourselfDo users tend to navigate the site? Or do they just look at one page, stay for a few seconds, and then move on to the next site? You want to make sure you are the first website. That means they are encouraged to view other pages of the site. This will score you higher in the ranking. You can accomplish this by placing links to pages within the site. For instance, if you have an article, you can link some of the keywords to previous articles that you have written.

You should also consider the technicalities in your site. Does it load fast? Do all the links lead somewhere? Make sure everything is okay because if not, you will rank low when someone searches the right keywords.

What you have to understand is that optimising your site is an on-going process. You need to keep on working on it. That means always putting new content on it. Not only that, you should also make sure you promote your site. This will help you get as much traffic going into your site.

 

A round up

So do you think you have now picked up the basics on how to do SEO yourself ? If not and you would either like some guidance or order a complete SEO package from us then we would be only too happy to help you out. If you have a new business or a business that you would like to reach more customers another great way of doing this is by making use of the YouTube video platform, it’s not all about cat video’s and people falling off things. YouTube is a great way of promoting your brand, business or event too. Take a look at our YouTube Marketing page for more info. 

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Tuesday 31 October 2017

SEO Cornwall | SEO Services Cornwall

SEO Cornwall

SEO Cornwall, let’s start of explaining what SEO is and why you would need it. SEO stands for Search Engine Optimisation.

Anyone can make a website these days with the many “Do It Yourself” options but making the website is only half of the battle.

Imagine if you had a shop in the middle of a desert with only one road going by it,you would not get much trade there. If that shop was in a city and there were many roads going by it trade would be much better. Having a website on the internet is much the same it has to be seen by the search engines ie. Google and Bing being the big ones. This is where SEO comes in. We can optimise your search engine preSEO Cornwallsence so that when people search using Google or Bing for a certain phrase your website will start showing up for the relevant terms.

This optimisation will then bring more traffic to your website resulting in more sales or views of your website content.

Although this page is called “SEO Cornwall”  we could work on SEO for any website in the world.

So what would we do ?

1. FREE Website Audit to determine where we could help you.

2.Keyword Analysis – This is very important for us to select the optimum keywords to use for your site.

3.Optimise the structure and layout of your website,making sure people can find what they need too quickly.

4.Building Links – Link building to your website is very important way of telling the search engines that you are important.

5.Review your content – We will make sure your content is clear and informative. This will make sure customers will return and read more.

SEO Services Cornwall

How long will all this take ?

This is a very tricky question to answer as every business or product is different. To start seeing results could take anything from instantly through to 6 months or maybe more depending on the product/business. As an example, if you had a business selling hand crafted toys, you would normally see results within a month. If you were looking to promote a business like Double Glazing it will take considerably longer.

The target area is also an important factor with SEO. Ranking in a large city is often harder that smaller towns.

We have various packages of SEO for small and new businesses:

SEO Services Cornwall

SEO Cornwall Starter Package – This package tailored towards small businesses who have not had much work carried out on their website. This package also covers all aspects of optimisation and ensures you have a solid base to start building upon. We would recommend this package for businesses looking to compete in local search phrases. £129 Per Month

SEO Services Cornwall Intermediate Package – is constructed for sites which are not new to optimisation, or would like to compete in a wider field. This package still includes all the standard analysis required for your website and keyphrases. However there will be more emphasis on link building as this is essential when competing in a larger search market. £259 Per Month

SEO Company Cornwall Booster Package – This is aimed towards larger websites such as product based websites that compete on a national market. This package also looks at other internet marketing techniques to gain quality traffic to your website, rather than just through Google search results. This is great for companies targeting competitive terms. You will gain traffic through other avenues while the Search Engine Optimisation is developing. £450 Per Month

SEO Cornwall

These packages are normally undertaken with a 3 month minimum contract.

Bespoke packages to suit your business can also be made.

Please see our Digital Marketing page for other ways we can help you with your online presence. 

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